der Baba

Brand design (2022)

Project type: Real-life client work Der Baba is a middle eastern restaurant located in the heart of Munich. In order to make it stand out from its competitors, a few steps were taken: One: The logo/mascot was created to resemble a friendly, middle-eastern man Two: A series of short animations were made to highlight the restaurants unique traits Three: To tie it all together, a group of posters was created to decorate the restaurant’s interior Since middle eastern food is often hot & spicy, red was chosen as the main color of this updated brand identity. Software used: AfterEffects & Illustrator